Digital Marketing Management

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Internet Market Consulting Digital Marketing Managers develop and execute a marketing strategy specifically developed for each individual brand, company,  or organization.

The Bureau of Labor Statistics projects the demand for marketing managers to grow 12.7 percent between 2012 and 2022. During that time period, an additional 22,900 marketing manager positions will need to be filled. Corporations paid $119,480 to $160,810 in 2012, according to the Bureau of Labor Statistics.  Internet Market Consulting digital marketing management makes professional marketing managers affordable for small to mid sized businesses.

Many thanks for the wonderful job you do. It improved my business listing and people contacting me for service a great deal.  My whole experience has been great!

Digital Marketing Management Services:

• Internet Marketing

  Professional Digital Marketing Managers customize marketing campaigns and promotional strategies using highly-targeted, proven methods customized to each type of business. All Internet marketing is not created equal. A website selling artwork has different marketing needs than a website selling a service. Small community based business marketing campaigns are managed according to their needs as are large Nationwide corporate campaigns.  Internet Market Consulting has over 20 years of experience in both traditional and digital marketing, web marketing management and statistical evaluation.

  

• Pay Per Click Ad Campaign Management

  Proper management of Digital Marketing Ad Campaigns is the difference between success and failure. PPC Marketing Managers create compelling ad copy and landing pages, optimize keywords/key phrases for each product, service and event advertisements.  Digital marketing managers continually monitor ad campaigns monitoring to block fraudulent clicks,  overcharging and competitor manipulation and identify areas for improvement.  Web Marketing Managers utilize bid management tools, data modeling and testing to maximize the effectiveness of all ad campaigns and strategies. Internet Market Consulting digital marketing managers are very proud to have created highly successful ad campaigns and our ability converting failing businesses into thriving ventures.

• Email Marketing Campaign Management

  Email Marketing has become one of the most popular digital marketing methods used to keep customers informed of specials, new products or services, and corporate events.  Email marketing is complicated when it comes to creating the right advertising campaign that gives you the best return of investment.  Digital Marketing managers will develop, design, deploy and track email marketing campaigns. Internet Market Consulting digital marketing managers will use tracking data to increase customer engagement.

• Search Engine Optimization (SEO)

  As an digital marketing strategy, Search Engine Optimization (SEO) considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Search engine optimization (SEO) involves editing page content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
  All of the following can be achieved by properly optimizing your website content:

  • lower pay per click advertising costs,
  • improve organic search engine placement and
  • increase website traffic

   

  Internet Market Consulting digital marketing managers will plan a customized optimization strategy to ensure the best possible search engine results placement (SERP).

• Search Engine Marketing (SEM)

  Once a website is optimized Search Engine Marketing (SEM) is promoting a website to search engines for organic (unpaid) search to increase the number of backlinks, or inbound links, sometimes referred to as affiliate marketing, a type of website networking is another indispensable marketing tactic.  Search Engine Marketing (SEM) using paid mass marketing display ads is used for branding purposes and direct response marketing or pay-per-click is used to compel an interaction (click or call) by a prospective client or customer. Internet Market Consulting web marketing managers will help you decide which type of marketing is best for your business needs.

   

• Social Media Marketing (SMM)

  Social Media Marketing (SMM) is a planned promotional campaign targeting relevant social media sites and services such as Facebook, Twitter Ad campaigns and Pinterest.  Each businesses social media needs are different. Whether Internet based retailer or local service provider our Social Media Marketing (SMM) experts have a plethora of knowledge of media platforms and their users. Let Internet Market Consulting digital marketing management put your brand in front of your target audience.

Successful business owners Know that a good manager is worth their weight in gold!