Website Management vs. Website Maintenance

Website Management vs. Website Maintenance: What’s the difference?

In the world of website management, it is crucial to differentiate between website management and website maintenance. While website maintenance involves updating content, images, dates, times, and prices, website management encompasses maintenance and much more. 

WEBSITE MAINTENANCE

Website maintenance, as a part of website management, includes updating content management system plugins, theme, and installing security patches. It is essential to keep the website up to date with fresh content and ensure its security by maintaining the website. 

DOMAIN ADMINISTRATION

Apart from website maintenance, website management also includes domain administration, which is crucial to keep your domain active and protect your brand. Website managers take care of domain administration to ensure that your domain remains active and secure. 

SEARCH ENGINE OPTIMIZATION

Furthermore, website management involves search engine optimization (SEO) to improve the website’s visibility and ranking on search engines. Webmasters in charge of website maintenance usually do not have a background in SEO. In contrast, website managers ensure that the website’s new content is optimized for search engines to improve its visibility and ranking. 

WEBSITE REPAIR

Webmasters in charge of website maintenance can repair any problems resulting from their updates, such as broken images or unresponsive websites. However, website managers track future technology, evaluate the features that may not be compatible, and plan for necessary programming upgrades to ensure functionality and security. 

DATABASE ADMINISTRATION

Databases are an essential component in modern website development. In simple terms, a database is an organized collection of data. Storing and controlling the information related to your application and its environment is an important responsibility that requires reliability, performance, and flexibility. While website maintenance includes database backups, website management goes further to optimize and secure databases.

To summarize, website management encompasses website maintenance, domain administration, SEO, and other crucial tasks to ensure the website is updated, secure, and visible to the target audience. Internet Market Consulting offers website management subscriptions beyond any other website management company, including website hosting and internet marketing on select plans.